When building a business, before anything else happens, a lot of planning & brainstorming should be done. You should have a clear picture of what you want your business to look like in the end. An important question to ask yourself, is ”what will our customers see?” This is a crucial stage that you should care of before you launch your business. In many ways, building a
business is like creating a piece of art.
When you first begin brainstorming the goals of your business, you will start to create an
outline, answering the biggest questions first and filling in with the smaller details as you go. When you are creating a complex piece of art, you start with a basic shape and then begin to fill in the details.
Once your business outline is created, you can begin to map out the details, choosing the
specific way your business will function, what the look and feel will be, and other equally
important things. Similarly, an artist specifically chooses the type of brush stroke to use, the tools to use and the color selection.
Finally, once your business is almost set to launch you have to decide how you are going to brand it and market it. When you finish a piece of art, you must then decide where you want to hang your masterpiece for everyone to see.
Make sure to keep your business transparent. The more your customers know about you, the more they can trust you. The more personal you make your business, the more likely it will be to succeed. A word of wisdom from branding entrepreneur, Bryn Johnson.
“Be creative and diverse. Share industry information, share job links, share stories of employee success and culture, share company information such as awards, customer stories and product-related features. Mix it up with photographs plus links to articles, jobs and company
information. Remember that people absorb information differently.” – BrainOfBryn
Building a business and creating art both require you to stand back, observe and visualizing your desired outcome before a single line is drawn. Working with your 5LINX business should be the same way. Stand back and visualize the desired outcome. What does it look like? An artist is only limited by the size of canvas. With 5LINX there are no limits as to where you can go.